Category Archives: Twitter

Dakich drives change with his radio show

Posted on by Gail

Non-profit organizations could take a lesson from Dan Dakich about how to mobilize a community. When he speaks, people listen. And they act. Best known for his work as an ESPN college basketball analyst and former coach, Dakich is host of … Continue reading

10 ways Twitter wins the sports business game

Posted on by Gail

This week, Twitter-owned Periscope celebrated its first anniversary. Last week marked Twitter’s 10th year on our screens. As I’ve written, I use other social media and advise clients to use what meets their needs, but Twitter is my primary social media … Continue reading

Happy Birthday, Twitter!

Posted on by Gail

You’re a decade old and like many pre-teens, you’re experiencing some growing pains. You’re a bit indecisive (140 characters or 10,000 characters?). You have pimples (abusive accounts remain active after people have begged you to silence harmful trolls). Like in … Continue reading

Social media is changing the way athletes make big announcements

Posted on by Gail

When it comes to professional athletes announcing their retirements, the media planets are in the process of a major realignment. Last week former Chicago Bears, Minnesota Vikings and Carolina defensive end Jared Allen announced that he was stepping away from … Continue reading

Curt Schilling tracked Twitter trolls and put social media ugliness on notice

Posted on by Gail

People have tasked to find ways about how to silence anonymous Twitter users that post threats and bully others. It only took Curt Schilling a few hours. Last week, Schilling, a retired Major League Baseball pitcher, proudly tweeted congratulations to his … Continue reading

Time (again) to teach NFL Rookies how to appropriately use social media

Posted on by Gail

(This post, written by Gail Sideman, originally appeared on The Football Educator website.) We see it seemingly at least once each week. An athlete or coach tweets something that they quickly delete but in the land of screen grabs, it … Continue reading

Social media accelerated Sterling, Silver NBA case

Posted on by Gail

Last Saturday, audio leaked and exposed common and fringe NBA fans to what many knew to be a history of racial bias from Los Angeles Clippers owner, Donald Sterling. By Monday afternoon, just two days later, there were nearly 1 … Continue reading

PGA golfer Steve Elkington knows how to tick off a lot of people

Posted on by Gail

While I wish I would have been quicker to write about the exemplary presser NFL Draft prospect Michael Sam conducted at the NFL Combine during the weekend (it’s a must-watch for ALL athletes), it’s the negative that drives me to … Continue reading

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