Category Archives: public relations

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NFL takes another PR hit; NY Giants fumble words and inaction

Posted on by Gail

Do you remember how the NFL and its teams were going to aggressively discipline those charged with domestic violence, and assured fans that they wouldn’t stand for it any longer? That was so 2014. Today if you look at facts … Continue reading

UFC tossed years of good publicity in media power play

Posted on by Gail

It wasn’t long ago that decades old sports leagues admired UFC’s creativity, popularity and fan loyalty. Publicity for this mixed martial arts organization was off the charts. Now we see it as a group that may have taken all of its … Continue reading

Media interview plunges Baylor crisis deeper, if possible

Posted on by Gail

I won’t go into great detail about what was horribly wrong with an interview Waco, Texas KWIX-TV television reporter Julie Hays conducted with former Baylor University chancellor Ken Starr. All you have to do is watch it. You don’t have … Continue reading

10 ways Twitter wins the sports business game

Posted on by Gail

This week, Twitter-owned Periscope celebrated its first anniversary. Last week marked Twitter’s 10th year on our screens. As I’ve written, I use other social media and advise clients to use what meets their needs, but Twitter is my primary social media … Continue reading

Sports PR was front-and-center in this week’s news

Posted on by Gail

It was quite a week of you’re into sports PR case studies. Or just into sports. Sure, there’s that college conference basketball tournament thing. A few overtimes, buzzer-beaters and upsets are always good for a sport that seems to emerge … Continue reading

Social media is changing the way athletes make big announcements

Posted on by Gail

When it comes to professional athletes announcing their retirements, the media planets are in the process of a major realignment. Last week former Chicago Bears, Minnesota Vikings and Carolina defensive end Jared Allen announced that he was stepping away from … Continue reading

Sports network revenue stories educate consumers about more than stock prices

Posted on by Gail

There is reason for sports networks and their corporate parents to be concerned each time a negative revenue report is released in 2016, and it’s not all about dollars and cents on the surface. Sports networks – ok, ESPN in … Continue reading

Customer service is part of public relations

Posted on by Gail

Get your feet off the counter, stand up and greet your customers with a smile when they walk through the door! I realize that customer service is more than a polite “hello, may I help you?” It’s more than asking … Continue reading

The NFL, NFLPA legal wrangling has left many deflated

Posted on by Gail

Nearly nine months have passed and frankly, I’m worn out. Had it. I’m deflated. No, I didn’t give birth or anything crazy like that. I’m simply breathing a sigh of relief that U. S. District Court Judge Richard Berman put … Continue reading

Football players: it’s time to step up your social media game

Posted on by Gail

A few weeks ago I wrote about why coaches and front officer personnel should care about social media and how their players use it. Since NFL training camps started last week and college football practices aren’t far behind, it’s time … Continue reading

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