Category Archives: athletes

Media interview plunges Baylor crisis deeper, if possible

Posted on by Gail

I won’t go into great detail about what was horribly wrong with an interview Waco, Texas KWIX-TV television reporter Julie Hays conducted with former Baylor University chancellor Ken Starr. All you have to do is watch it. You don’t have … Continue reading

Lessons to learn from Tunsil’s NFL Draft PR inferno

Posted on by Gail

Bill Belichick can get away with saying, “We’re onto [name-the-city],” each time he’s asked about a hot topic. A rookie that hasn’t played a down of football in the NFL? Not so much. As if Dolphins’ first-round pick Laremy Tunsil … Continue reading

Jordan Spieth rewrote the book on sportsmanship, sports PR

Posted on by Gail

PGA Tour member, Jordan Spieth is a professional golfer, not a sports publicist, he could have a second career as the latter. Roll out the cliches when you consider Spieth after a devastating Masters Tournament finish. Grace under pressure. Sportswriter’s … Continue reading

Football players: it’s time to step up your social media game

Posted on by Gail

A few weeks ago I wrote about why coaches and front officer personnel should care about social media and how their players use it. Since NFL training camps started last week and college football practices aren’t far behind, it’s time … Continue reading

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