Monthly Archives: May 2016

Sports PR is about helping media do their job

Posted on by Gail

Sports PR, along with every industry, has changed, but I maintain that those that publicize¬†teams, individuals and products are in the business of making information and access relatively simple for media that cover them. The opposite seemed to happen in … Continue reading

Dakich drives change with his radio show

Posted on by Gail

Non-profit organizations could take a lesson from Dan Dakich about¬†how to mobilize a community. When he speaks, people listen. And they act. Best known for his work as an ESPN college basketball analyst and former coach, Dakich is host of … Continue reading