Monthly Archives: March 2016

10 ways Twitter wins the sports business game

Posted on by Gail

This week, Twitter-owned Periscope celebrated its first anniversary. Last week marked Twitter’s 10th year on our screens. As I’ve written, I use other social media and advise clients to use what meets their needs, but Twitter is my primary social media … Continue reading

Happy Birthday, Twitter!

Posted on by Gail

You’re a decade old and like many pre-teens, you’re experiencing some growing pains. You’re a bit indecisive (140 characters or 10,000 characters?). You have pimples (abusive accounts remain active after people have begged you to silence harmful trolls). Like in … Continue reading

Sports PR was front-and-center in this week’s news

Posted on by Gail

It was quite a week of you’re into sports PR case studies. Or just into sports. Sure, there’s that college conference basketball tournament thing. A few overtimes, buzzer-beaters and upsets are always good for a sport that seems to emerge … Continue reading

Auburn football coach’s new car is a cool recruiting tool

Posted on by Gail

We are our brands. Each time we step foot out the door each day, we subliminally share our brands in how we dress, act, what car we drive and its color. That’s why when I read the headline “Recruiting tool? … Continue reading

css.php