August 2008

Happiness Happens Month • Refocus your attention on what matters the most and you will see life more positively and happily, says personal and professional development coach, David Bohl of Slow Down FAST (www.slowdownfast.com). Discover your goals and passions – the things or people that you love, excite, motivate and thrill you. Commit to yourself to be happy and live with that focus. Stress be gone!

Back to School • Throughout the next several weeks, kids of all ages will head back to school. It’s a time to regroup, reorganize and for some families, separate for the first time. Make the transition easier by setting and working toward goals whether you’re a parent or student. Remember and live your passions to keep priorities in perspective and life fulfilling. Experts available for interview upon request.

National Immunization Awareness Month • Immunization is critical to maintaining health and preventing life-threatening diseases among people of all ages and cultures. This month calls attention to the importance of infant, child adolescent and adult immunization, and seeks to reduce disparities in vaccine use while maintaining public trust in their value and safety. (www.cdc.gov/vaccines/events/niam/default.htm)

August 5 – National Night Out • This event is designed to heighten crime prevention awareness and promote police-community partnerships. Peace begins at home.

August 8 – Games of the XXIX Olympiad • Let the games begin in Beijing, China. More than 12,000 athletes and 3,000 officials will attend the event that runs through August 24.

August 12 – Vinyl Record Day • (Yes, some of us still have them and are happy to share them with reporters!) Thomas Edison invented the phonograph, a machine that plays vinyl disks with recorded music, on this date in 1877. For many of us (older than the age of 25), vinyl records introduced us to songs and musical artists that remain our favorites, today. The day celebrates musical memories with family and friends, and recognizes the cultural influence that vinyl records and album covers have had for more than 60 years. (www.vinylrecordday.com)

August 26 – Anniversary of the First Televised Baseball Games • WXBS television in New York City broadcast the first major league baseball games in 1939. The telecast featured a doubleheader between the Cincinnati Reds and Brooklyn Dodgers, Announcer Red Barber interviewed Dodgers manager, Leo Durocher and Reds manager, William McKechnie, between games. Bob Costas, eat your heart out!

August 26 – National Dog Day • This day has truly and deservingly gone to the dogs. More people have dogs for pets than any other animal in the United States. Dogs are loving and loyal companions and love us unconditionally. Here is a day to recognize and honor them for their love, loyalty and even lifesaving skills. (www.nationaldogday.com)

September 2008

Be Kind to Editors and Writers Month • PUBLISIDE and its clients honor editors and writers ALL year long – but it’ll give these groups kudos during this special month.

International Self-Awareness Month • Taking Socrates’ advice "Know thyself," this effort is targeted to identify, highlight and explore the various means people use for improved understanding. Not sure who you are? Professional and personal development coach, David Bohl (www.slowdownfast.com) can show you ways to better identify what makes you happy and help you to get there.

Healthy Aging Month • This month is part of the Healthy Aging Campaign, a national ongoing health promotion designed to broaden awareness of positive aging for adults 50 and older (www.healthyaging.net).

September 4 – Newspaper Carrier Day • Ten-year-old Barney Flaherty was the first "newsboy" in the U.S. in 1833. My, how things have changed… This is a great opportunity to create a story about how the Internet has changed the face of newspapers, including those that now function in print and online.

September 17 – National Football League Formed Anniversary • On this day in 1920, one of America’s favorite spectator sports organized as a league in Canton, Ohio. Imagine the pictures of then and now!

September 21 – National Keep Kids Creative Week • From September 21-September 27, let's take a minute to encourage kids, many who have little room in their schedules to play creatively, to be imaginative. Stories are best produced with kids drawing, making up and telling tales and playing unstructured games. Adults would do themselves well by taking the same advice this week, and regenerate their ability to think creatively.

September 24 – National Women’s Health and Fitness Day • This event promotes the value of health and fitness for women of all ages. Talk to women from their teens through their 80s who work out at Form & Fitness ()www.formandfitness.com and ask them how fitness has improved their health and lifestyles. (www.fitnesstoday.com)

September 27 – Family Health and Fitness Day • Locally organized activities will take place nationwide to promote the importance of health and fitness for our families. PUBLISIDE is pleased to be able to provide interviews with families who say when you practice a healthy lifestyle together…you get the idea.

September 27 – R.E.A.D. In America Day • "Reading helps Everyone Accomplish Dreams" will be celebrated on the National Mall in Washington, D.C. Computer usage is at an all-time high, but if you’re playing games and not reading, you/your children are missing the value of literacy. Find out what your audience is reading.

October 2008

National Breast Cancer Awareness Month

National Chiropractic Month • Baby-boomers are flocking to health care providers at record numbers as their backs and necks let them know that they're not as young as they think they are! Help teach your audience ways to care for your skeletal system and what to do when aches and pains get in the way of a comfortable lifestyle.

National Physical Therapy Month • Another boomer issue, but becoming an increasingly important service for teen athletes. Show your audience ways they can become better aware of the role of physical therapy in health care. (www.apta.org) and how treatments for teens and adults vary.

National Popcorn Poppin' Month • It's wholesome, economical and natural and Gail, PUBLISIDE's owner/publicist likes to eat it for dinner!

National Work and Family Month • Spend time with your family and you'll be more apt to make more widgets! This event actually came about as a US Senate Resolution (210) in 2003 to support that the balance between work and personal life is in the best interest of national worker productivity. PUBLISIDE's expert is David Bohl (www.slowdownfast.com).

Oct. 5-11 • National Newspaper Week • A day that should be heralded at a time when news staffs are being cut by hundreds. It was established to emphasize the importance of newspapers to the public (www.nammanagers.com).

Oct. 5-11 • National Work from Home Week • Celebrate the trends, technology and tactics that allow millions of Americans to work at home. (www.chiefhomeofficer.com)

Oct. 19 • Evaluate Your Life Day • Encourages everyone to check and see if they're really headed where they want to be. How do you do that? Personal and professional development coach, David Bohl (www.slowdownfast.com) will lead the way.

Oct. 23 • Anniversary of iPod Unveiling • Apple Computer (www.apple.com) released its portable MP3 music player to the press on this day. It not only pushed overall sales of the Apple music systems, but also increased the popularity of the company brand.

October 29 • Internet Created • On this day in 1969, the Internet, a technological advancement that many of us could not imagine living without, was invented…not by Al Gore.

October 31 • Halloween…BOO!

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